With a contemporary approach, Juliana Florez is a brand that through culture and identity engage emotionally with the customers by creating lasting bonds from a lifestyle.

We’re striving to make an impact in women who are aware that change is the only stable state, hence why it is vital to always be able to adapt. As such, we base ourselves on liberty, on comfort as a necessity, and on elegance and diversity to achieve inclusion. All this is achieved by our close-knit artisanal community.