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Lo Desigual ‘Unequal’

In the charming city of Cartagena, in a space that describes a little of this city, where Juliana Florez's fashion journey began, a collection emerged that wonderfully captured her personal history and her origins, 'Lo Desigual' where each garment of this collection served as a nostalgic recapitulation of her experiences, showing the unique path that led to the birth of her brand.

Inspired by the colors and the romantic atmosphere of Cartagena, the collection has garments with fair volumes and silhouettes that celebrated the beauty of a woman's figure. With meticulous attention to detail, the designs will skillfully accentuate and highlight the natural curves and the grace of the feminine silhouette.

Each material was worked to create a harmonious balance between elegance and comfort. The 'Lo Desigual' collection celebrates femininity in all its forms, empowering women to adopt and celebrate their own unique form and style.

With each piece carefully crafted, the collection told a story of the evolution of the brand and Juliana's personal journey. The right volumes and silhouettes were more than just fashion; they were an ode to the strength, endurance and beauty of women around the world.

As the models adorned the corners, the garments weve a narrative of empowerment, remembering each woman as a masterpiece that deserves recognition and admiration. Through this collection, Juliana Florez celebrated the symbiotic relationship between fashion and self-expression, offering women a canvas to adore their individuality and confidently embrace their silhouette.

With every right volume and silhouette, "Lo Desigual" by Juliana Florez embodied the spirit of Cartagena, the essence of her journey and the celebration of the unique silhouette of a woman. It was a testimony of his creative vision, reminding women around the world to embrace their curves and use their confidence with pride.
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